TREND ALLERT! BRAZIL TAKES OVER 2014

In 2014 the world cup moves to South America, making Brazil its next host. All eyes are going to be in this colorful country and many trends will come from the traditions and costumes of its people. In this post I describe with 7 key words and 7 local brands, the next trends that will come from Brazil in 2014. 

BRAND*  AGUA DE COCO

TREND* CHILL VIBES

Chill Vibes is about feeling the breeze of the ocean on a summer night, about the sound that palm trees make when the wind moves them. easy, breezy,  beautiful.

BRAND* AMAPO

TREND* MODERN ETHNICITY

Modern Ethnicity is about mixing the traditional objects of an ethnic culture with contemporary materials or shapes, to create a tribal-urban feeling.

BRAND* ANIMALE

TREND* NATURE

Nature is about connecting with earth, about living with nature and feeling like you are a part of it. 

BRAND* OSKLEN

TREND* FREE SPIRIT

Free Spirit is about letting your mind and your heart flow. We have 3 bodies, our mind our spirit and our soul, this trend is about letting them flow with the wind and fly like a butterfly.

BRAND: AFRO REGGAE

TREND: AFRO REGGAE 

Afro Reggae is about going to your african roots to connecting with earth and to be humble and thankful with just being alive. Positive vibration, chill vibes are expressed in  tie dye fabrics, african prints, brazilian seeds in jewels, and chilled footwear.

BRANDS: NEON

TREND: BIG EARRINGS

BIG COLORFUL STATEMENT JEWELS. They say allot about ones personality as well as define and outfit.  

BRAND:RONALDO FRAGA

TREND:MIXED CULTURES

Mixed Cultures is about blending more than one world together. Wether its the Amazon with India or the USA with Mexico. Its about not being afraid to mix things so that something new is born.